
Omega3 has proven benefits for your heart, mind and body,
and Nordic Naturals, a leading maker of high-quality fish oil supplements, sought to showcase their product in a new and different way. Working with Laughlin Constable, I shot this series of warm, in-situ product photography in a studio environment. We captured the soft gel capsules and packaging with a delicate emphasis on fine textures and lighting that mimics the early morning sun. The images have worked their way across the brand as the backbone of digital ads, social content and in-store display as part of the Power of Omega3 campaign.


We used generative AI to seamlessly integrate the product and packaging into various environments. This reduced production complexity and allowed us to work quickly in a single studio location.
We also leveraged AI tools to modify or replace various props and styling elements, allowing us to customize images to target specific markets and demographics.